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Boxing is a way of life more than a sport. I have tried to capture this feeling in a range of clothing and fitness accessories designed to make boxing accessible to anyone.

The clothing represents my own background, growing up in North London forms a fundamental part of who I am today. I have tried to capture the unique urban style in my range of hoodies, t-shirts and other lifestyle products.

Beyond that, the message that any goal can be achieved through hard work is firmly emblazoned across my range. I hope they can serve as an inspiration to never give up to anyone who supports me and the brand.

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